With the festive season well and truly in motion it is time to reflect on 2024.
This year saw new product highlights, a National approach towards expansion and positive communal growth. You are each part of our success at Seima and we would like to extend our sincere thanks for your continual support.
Product Highlights
Many new products were introduced to ensure we have a broader portfolio to choose from. Options to suit every aesthetic were added, alongside more European made products. Post Covid we continue to strengthen our manufacturing in Europe, for quality and style points.
In 2024 fluted materiality continued to influence residential interiors palettes. As a result, we expanded our visual and tactile Cleo range to include fully fluted basins and baths. We also added a trio of fluted ceramic kitchen and laundry sinks, to ensure the detail could be integrated throughout the home.
The elegance and functionality of inset above counter basins was highlighted with the inclusion of our timeless Obello range. Our Seima Life offering saw expansion too, with a pair of Chios Care wall basins and Kubic 510 Care sink. Playing into the luxurious spa at home trend a range of baths were introduced within sleek integrated overflows. Click here to explore our freestanding circular Arko 130, back to wall Plati 135 and elegantly fluted Cleo 105 and Cleo 115 options.
National Expansion
This year we made a significant investment in our operational capabilities, as we strive to serve you better. Building from the addition of Queensland in 2023, we adopted a National approach toward expansion across the business. Opening our first distribution centre in Sydney marked a significant milestone for our National footprint. This fourth warehouse location aimed to reduce delivery times across New South Wales, increase product availability and improve overall operational efficiency.
Following the introduction of Villawood, we also reevaluated our West Australian offering. Our Bayswater distribution centre was relocated to a larger site in Gnangara, to enhance our servicing abilities in the West. With the upgrade in warehouse came an opportunity to establish a new home for selections also. We cannot wait to welcome you in our Subiaco Studio as our WA sector is set to embark on an exciting new chapter.
Our South Australian roots were also accounted for, with phase one of our Edinburgh warehouse expansion recently completed. Work to open an Adelaide selection studio on Franklin Street is underway and we look forward to bringing you along for the ride in 2025. We have also added a number dedicated and skilled staff across all sectors, to help streamline operations and ensure your Seima experience is nothing short of exceptional.
Community Growth
We continue to place great value in our industry relationships as we set out to ‘help builders create beautiful homes’. Throughout 2024 we have attended and hosted a number of creative events. These experiences have helped us connect with individuals from our industry on a personal level, while cultivating a sense of community.
Our Queensland sector is thriving, as we continue to expand our network across the region. In the coming year we intend to draw from it as a source of inspiration, as we establish our Sydney community. Successful creative activities will be adopted at both Subiaco and Adelaide studios, alongside informative events and product launches. We also plan to exhibit at more industry trade events in the year ahead.
Together with our partner merchants we have seen our relationships with builders, developers and designers grow from strength to strength.
As another year comes to an end, we would like to thank you for your ongoing support.
We remain committed to providing you with the highest quality products alongside exceptional service in 2025 and beyond.
Merry Christmas and a Happy New Year from the team at Seima!